Post-purchase price drops are one of a number of curses that plague
early adopters. Generally, however, such shifts take time, so Nintendo
caught us all a bit by surprised when it announced that it will be
cutting the cost of the
3DS
from $249 to $169 in mid-August. The gaming giant was quick to mend
fences, offering 20 free virtual console games to those who got burned
by the discount. Nintendo's CEO Satoru Iwata followed up the
announcement with a more formal apology to consumers, noting that they
may well feel "betrayed" and "punished" for their early adoption. Iwata
added that early buyers are still "important" to the company, and that
the decision to drop the price was due to concerns on the part of
retailers and designers that Nintendo hasn't released a worthy followup
to the ultra-popular DS.
0 comments:
Post a Comment